New Lincoln Access Rewards Program Elevates Ownership Experience

Lincoln Access Rewards - West Point Lincoln - Houston, TX

Lincoln delivers an unparalleled luxury driving experience, not only by providing next-generation vehicles, but also through programs such as the new Lincoln Access Rewards. This enhanced loyalty program allows you to earn points and redeem them on future Lincoln models, dealer services, and more. This is just one of many things that sets Lincoln apart from your average auto brand.

There are three tiers to Lincoln Access Rewards, including Standard, Reserve, and Black Label, which allow you to personalize driving and client opportunities. You can earn points in various ways by scheduling services using the Lincoln Way app. Then, points can be used for vehicle maintenance, Pickup and Delivery, and more.

“The Lincoln Access Rewards program builds on our portfolio of effortless experiences,” said Rebecca Anderson, Lincoln client experience manager. “It’s about giving our clients back time — the resource they value most — and then offering personalized experiences that reward them for being with Lincoln.”

Drivers who purchase a 2020 model year Lincoln vehicle will be gifted welcome points, which you can use right away or save up to earn higher tier level experiences. Lincoln is working with hospitality partners to provide world-class experiences that are unique to the Lincoln Access Rewards program.

If you’re looking for a truly sophisticated vehicle with exclusive opportunities, consider Lincoln and the Lincoln Access Rewards program at West Point Lincoln.

Lincoln Fresh Take | Houston, TX

Lincoln Fresh Take Ad Campaign Highlights Refined Aviator Performance

Lincoln Fresh Take ad campaign - West Point Lincoln - Houston, TX

A new Lincoln Fresh Take ad campaign has launched, starring the all-new Aviator SUV with Matthew McConaughey at the wheel. The new campaign focuses on the refined performance and premium features of the Aviator.

McConaughey compares the thrilling performance of the Aviator to “amped-up, over-tuned” engines that can be found throughout the industry. He says that unlike these other brands, “performance that just leaves you feeling good” is what Lincoln is all about.

The new ad, titled “Fresh Take On Movement,” features dramatic special effects enhanced by an original score performed by the Detroit Symphony Orchestra.

The Aviator comes standard with a turbocharged 3.0-liter V6 rated at 400 horsepower and 415 lb-ft of torque. You can get even more power on the Grand Touring trims, which feature a plug-in hybrid version of the same engine. It delivers a combined output of 494 horsepower and best-in-class 630 lb-ft of torque.

With either powertrain choice, the Aviator will give you refined performance matched by its sophisticated elegance and advanced technology. Some of the technology available on the Aviator includes innovative features like Phone As A Key, Lincoln drive modes, and Lincoln Co-Pilot360™ Plus. You don’t have to be Matthew McConaughey to appreciate the performance of the new Lincoln Aviator. You too can get behind the wheel of this refined SUV at West Point Lincoln.

Lincoln Confirms 2020 Lincoln Aviator Performance Specs

2020 Lincoln Aviator Performance Specs - West Point Lincoln - Houston, TX

Lincoln is ready to raise the bar in the luxury SUV segment with the 2020 Lincoln Aviator. This three-row SUV combines powerful performance with efficiency to make it a solid option in the segment. Lincoln recently announced the 2020 Lincoln Aviator performance specs — and this family-friendly luxury vehicle is ready to make a lasting impression out on the road.

“Aviator signals a takeoff point for Lincoln,” says Joy Falotico, president, The Lincoln Motor Company. “It offers unparallel elegance combined with effortless performance — a true representation of Lincoln’s vision for the future.”

Performance-wise, the 2020 Aviator will come equipped with a standard twin-turbocharged 3.0-liter V6 engine. This powertrain comes paired to an all-new 10-speed SelectShift® automatic transmission, helping it to put out 400 horsepower and 415 lb-ft of torque.

The Aviator also comes available with a hybrid option — the Aviator Grand Touring. This model gets the aforementioned twin-turbocharged engine, combined with advanced electrified technology to produce even better performance numbers. The Grand Touring gets 494 horsepower and a best-in-class 630 combined lb-ft of torque.

With this power, you can also customize your driving experience thanks to Lincoln Drive Modes. Depending on your road conditions or driving habits, you can change your driving modes to Normal, Conserve, Excite, Slippery, and Deep Conditions. When you get the Aviator Grand Touring, you can also opt for two more modes — Preserve EV to recharge and save the batter for later time and Pure EV to use only all-electric power on the go.

The 2020 Lincoln Aviator is the first midsize three-row SUV from Lincoln. Get your hands on yours at West Point Lincoln.

Lincoln Wins Top Luxury Brand in 2019 AutoPacific Vehicle Satisfaction Awards

2019 AutoPacific Vehicle Satisfaction Awards

Lincoln came up quite big in the 2019 AutoPacific Vehicle Satisfaction Awards, earning the title of Highest Satisfaction Premium Brand. A big contributor to this feat is the Lincoln Navigator, which scored the title of Most Satisfying Vehicle Overall as well as the top prize for Luxury SUVs.

“In addition to the exceptionally crafted [Lincoln] Navigator, Lincoln has made a strong push for customer treatment. It’s a hands-on experience that appears to be working,” said AutoPacific president George Peterson. Peterson is referring to the Lincoln Way, a concept that values the customer experience every bit as much as the act of purchasing or leasing a vehicle.

This is embodied in features like Lincoln Black Label, which includes complimentary anytime car washes over the life of your ownership, free annual detailing, and a Culinary Concierge service. Lincoln Black Label Membership also includes membership to the AVIS® President’s Club and CLEAR®, both of which add luxury to travel experiences all around.

The Lincoln Continental was also a standout in the 2019 AutoPacific Vehicle Satisfaction Awards, earning the top prize for Luxury Cars. Whether you’re in the market for the Lincoln Continental, the red-hot Lincoln Navigator, or the all-new Lincoln Nautilus or Lincoln Aviator, you’ll find it — and exceptional service — at West Point Lincoln .

J.D. Power Ranks Lincoln in Top Five in 2019 Initial Quality Study

2019 Initial Quality Study | Houston, TX

Lincoln scored the No. 5 spot in the J.D. Power 2019 Initial Quality Study, making it the highest-ranked American luxury brand on the list. The annual IQS ranks vehicles and brands based on the number of reported problems per 100 vehicles (PP100) in the first 90 days of ownership, and its high placement solidifies Lincoln as one of the absolute best for quality.

Lincoln scored 84 PP100, which was well under the industry average of 93 PP100. What’s more, Lincoln also saw three of its vehicles rank in the top three for their respective segments. The 2019 Lincoln MKC finished second in initial quality among compact premium SUVs, the all-new Lincoln Nautilus ranked third among midsize premium SUVs, and the Lincoln Navigator was one of only two large premium SUVs to get the nod from J.D. Power for quality.

Lincoln isn’t just scoring with its SUVs when it comes to awards — it’s also scoring big with customers. Lincoln sales are up 1.3 percent through June thanks to robust growth from SUVs overall. The Lincoln MKT, Lincoln MKC, Lincoln MKX, Lincoln Nautilus, and Lincoln Navigator have combined for sales of 39,109 vehicles through the first half of 2019, up 8.3 percent.

The future is only looking brighter in terms of sales and quality with the launch of the all-new 2020 Lincoln Aviator, which hits West Point Lincoln this month. To be one of the first to take the Lincoln Aviator for a spin, call, email or stop in to schedule your test drive.

2019 Lincoln Navigator Earns Edmunds’ Best Large Luxury SUV Award

Lincoln Navigator wins Edmunds award - West Point Lincoln - Houston, TX

On and off the road, the 2019 Lincoln Navigator makes its presence known. This bold SUV excels across the board, providing you with a modern ride that is both powerful and smart. This May, the 2019 Lincoln Navigator earned the Best Large Luxury SUV award from Edmunds, establishing its dominance in the segment.

The 2019 Lincoln Navigator was recognized for its exceptional performance, bold design, modern tech, and spacious interior. The Lincoln Navigator is the perfect modern SUV, and its desirability shows through its strong sales numbers. To determine the winners of Edmunds’ coveted Best Family Car Awards, Edmunds’ car experts comprehensively evaluate eligible vehicles in 30 categories. In the large luxury SUV segment, the Lincoln Navigator was the clear frontrunner.

As Edmunds’ experts stated, “With bold new styling, a stout 450-horsepower V6 engine, seating for seven or eight adults, massive cargo space, and modern tech, the Lincoln Navigator is built to haul families and their things in supreme comfort.”

With the advantages offered by the Lincoln Navigator, families never have to worry about their vehicle having enough power, capability, or space for their adventures. In the first quarter, the Lincoln Navigator saw a 10 percent sales gain as more and more drivers turn to the vehicle to meet all their family’s driving needs, making a smart vehicle choice while also elevating their family’s lifestyle.

Want to get your hands on the new Lincoln Navigator? Visit us at West Point Lincoln and we’ll set up an introduction.

How Did the Lincoln Brand Get its Name?

How Lincoln got its name - West Point Lincoln - Houston, TX

Sometimes, brands become so ubiquitous in our lives that we don’t stop to think where their names come from. Do you know how your favorite auto brand got its name? Although the Lincoln brand has come to be synonymous with high-end performance and style, its name has a distinctly all-American history.

Henry Leland founded the Lincoln Motor Company in 1917. Leland was an American inventor and engineer, a proud American, and had voted for Abraham Lincoln in the 1864 election. In its inception, the Lincoln Motor Company was founded to produce aircraft engines for World War I, but in its founding year, it also produced the luxury Lincoln Model L automobile. This sleek, sophisticated vehicle cost significantly more than the Model T, but strong sales numbers lead Lincoln to exclusively produce automobiles following the end of World War I.

In 1922, the company was purchased by Ford and developed into the first Ford luxury brand. Around this same time, a statue of Abraham Lincoln was erected at the headquarters of Lincoln Motor Company in Detroit. In the following years, several new Lincoln vehicles were introduced, leading sales to rise by approximately 45 percent. In the true spirit of the brand, the Lincoln Model L became the first car used by a U.S. president: President Calvin Coolidge. Remarkably, the Lincoln brand upholds its prestigious, presidential history to this day, proudly producing state-of-the-art vehicles that are both classic and modern.

Today, the Lincoln Motor Company is proud to carry on the name of one of this country’s greatest presidents. If you need a ride that’ll have you feeling positively presidential, stop into West Point Lincoln and check out our selection.

2020 Lincoln Aviator Takes Luxury to New Level with 28-Speaker Immersive Sound System

2020 Lincoln Aviator Sound System - West Point Lincoln - Houston, TX

There’s luxury, and then there’s Lincoln luxury — an experience the redefines everything you thought you knew about driving. The all-new 2020 Lincoln Aviator three-row luxury SUV takes things to even greater heights with an all-new, next-generation Revel® Ultima 3D 28-speaker immersive sound system. If you thought you knew luxury, the 2020 Lincoln Aviator is about to change all of that.

Revel® Ultima 3D technology

The Revel® Ultima 3D sound system includes a staggering 28 speakers for an immersive sound experience truly like no other. The advanced system features a control slider in the center stack that gives you simple control of concert hall-quality sound, letting you quietly enjoy your favorites or completely lose yourself in a unique sound experience.

Acoustic engineering

The 2020 Lincoln Aviator is expertly crafted for premium acoustics inside the spacious cabin. High-end materials establish an acoustically pure and relaxing atmosphere and the grand Revel® Ultima 3D sound system takes care of the rest.

360-immersion capability

Even with a completely packed vehicle, the Revel® Ultima 3D sound system employs 360-Immersion technology to optimize the sonic quality at virtually every point in the vehicle, ensuring that every passenger enjoys the same exceptional experience.

The all-new 2020 Lincoln Aviator will be available soon at West Point Lincoln. Call or stop into our showroom to learn how you can be one of the first to drive one off the lot.

3 Ways to Upgrade Your Car with Your Tax Refund

Ways to upgrade your car - West Point Lincoln - Houston, TX

If you’re not sure what to do with your tax refund, why not upgrade your car and treat yourself? These three ways to upgrade your car after tax season is over and your refund check is in will have you enjoying your ride a little bit more this summer.

Catch Up with Maintenance (And Detailing)

Have you been holding off on bringing your vehicle into West Point Lincoln for routine maintenance? Now that you have some spare cash in your pocket, catching up on missed fluid checks and changes and replacement parts won’t take such a huge chunk out of your budget. Remember that routine service helps vehicles last longer. Treat your vehicle to something extra special by getting it professionally detailed — that’s a fancy way of saying deep-cleaned from the inside out. Think of this as spring cleaning for your vehicle.

Add on Accessories

Things like cargo organizers, remote start systems, roof rails, and electronics are available for Lincoln vehicles and can be installed right here at West Point Lincoln. You can use your tax refund to pick up something special for your ride, which will help you get even more use out of it in the year ahead.

Get a New Car

Sure, this is one of the more extreme options, but if you’ve been thinking about trading in your own car and getting a new set of wheels, why not do it when you have some extra cash? There are a variety of options on the market, and if you come to West Point Lincoln, you’ll find that Lincoln offers a diverse lineup with tons of cool, luxurious choices. Whatever option you choose, the team at West Point Lincoln can accommodate. Stop in with your tax refund and help your dollar stretch farther

Key Features of the 2020 Lincoln Aviator

Interior

The all-new 2020 Lincoln Aviator is the midsize three-row luxury SUV you’ve been waiting for from the Lincoln Motor Company. The 2020 Lincoln Aviator isn’t just one of the best-looking vehicles in its segment, but it’s one of the smartest and most powerful, thanks in no small part to the addition of the Lincoln Aviator Grand Touring plug-in hybrid.

Key features of the 2020 Lincoln Aviator
Photo Credit: Lincoln.com

Spaciousness is the word with the 2020 Lincoln Aviator, which offers comfortable accommodations for up to seven. Making your and your passengers’ lives easier are available second-row captains chairs with a convenient center console and a PowerFold® third row that makes fitting everyone in easier. For the ultimate in high-quality sound, available Revel® Ultima® 3D Audio offers incredible clarity with 28 speakers placed intelligently throughout the cabin.

Technology

The new 2020 Lincoln Aviator arrives with the latest version of the SYNC® infotainment system, which makes it easier to interact with your favorite apps, music, and contacts. A built-in Wi-Fi hotspot comes standard in all trim levels, providing high-speed internet for up to 10 devices, while available wireless device charging allows drivers to stay powered up without the need for wires. The Lincoln Aviator even includes the Phone as Key feature, which allows drivers to unlock their vehicle with their smartphone.

Performance

The Lincoln Aviator comes powered by a 3.0-liter twin-turbocharged V6 engine mated to a 10-speed SelectShift® automatic transmission, which generates 400 horsepower. You get the most performance — and the most efficiency — from the all-new Lincoln Aviator Grand Touring, which pairs a Twin-Turbocharged 3.0-liter V6 with a battery-powered electric motor. This results in more than 450 horsepower and an incredible 600 lb-ft of torque.*

The 2020 Lincoln Aviator is coming soon. Watch this space to learn when you can expect to see it at West Point Lincoln.

*Projected Horsepower and torque ratings achieved using 93-octane fuel.