Ford Motor Company Releases 2015-2016 Sustainability Report

2012 Ford Focus

Earlier in 2016, the Ford Motor Company created a new subsidiary called Ford Smart Mobility LLC, built to design and work with a variety of emerging mobility services that used present Ford innovations and technologies. With such a division in place, Ford is planning on collaborating with different tech companies and individual startups to improve mobility services and introduce new systems that can make driving safer and more optimal for consumers. With so many new developments on the horizon, the Ford Motor Company released a sustainability report to provide interested customers with updates on how the project is progressing.


In addition to such programs, Ford is also planning on experimenting around the world in order to solve some of their most complex technical issues. Between 2015 and 2016, the major automotive manufacturer has conducted over 30 global mobility experiments in order to better gain insight into different consumer preferences. Some of these pilot programs include things such as the GoPark, which is a company that specializes in building predictive parking systems that can help drivers direct their vehicles onto streets that are more likely to have empty parking spaces. This system is currently being developed in London, where another program, GoDrive, is finalizing operations. GoDrive is a car-sharing program that allows vehicles to enjoy guaranteed and immediate parking at otherwise busy locations.


Additionally, the report covered the automaker’s efforts to expand its research and planned developments for electric vehicles in Asia and Europe. The automaker recently invested $4.5 billion into electric vehicles, planning to add upwards of 13 specialized vehicles to its overall selection. This means that the automaker is planning on making approximately 40 percent of their total portfolio electric vehicles. Ford also plans on expanding further facilities in the United States. Representatives have said that the industry giant is planning on spending upwards of $2 million on a new advanced facility at the University of Michigan. This new section will allow the automaker to allocate the necessary resources towards the research and development of new battery technology, optimizing the development of future electric cars and related systems.

Ford Focus Electric

Ford’s report also focuses on optimizing energy efficiency even during the production process. In 2015, Ford met a global goal to reduce the amount of water used during vehicular production by 30 percent as compared to 2009 figures. For 2017, the company is planning on raising the standard and setting a new goal as they exceeded their goal for 2016. The professionals behind the group initially aimed to reduce water use by two percent and succeeded in reducing water use by upwards of five percent. In addition to water use, Ford is also planning on reducing the amount of waste sent to landfills. In 2015, 29 of the company’s non-manufacturing facilities and six manufacturing facilities were able to achieve a zero waste to landfill status, resulting in a total of 63 percent worldwide.


With the new report, Ford launched a pilot program that is designed to enhance mobility services in rural regions in South Africa and Nigeria. This project includes the assistance of several organizations around the world, such as World Vision South Africa, and several independent social entrepreneurs in order to deliver better health education, medication, and basic nutritional services to thousands of inhabitants in the more remote regions of the country. Many of the company’s fans are excited to see how Ford will continue to revolutionize the field, especially considering the magnitude of such projects. These innovations promise to change the field for electric vehicles from all over the world.

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